WhatsApp-Native CRM for Real Estate

Prospective buyer and tenant inquiries arrived almost entirely through WhatsApp — the channel people actually used, but nothing structured caught them. Leads sat inside chat threads with no record, follow-ups depended on an agent remembering to circle back, and matching an inquiry to the right property in inventory was manual and error-prone once volume picked up.

A WhatsApp-native CRM that captures every inbound property inquiry directly from the chat, creates or updates a lead record automatically, and links it to the relevant listing in inventory. Follow-up reminders fire on a schedule instead of depending on an agent's memory, and inquiries route to the right agent based on property and workload, all without asking buyers or tenants to leave the channel they were already using.